A Bad Economy Is Also Bad For Entreprenuers And Small Business

There is a strong sentiment among successful business people that college graduates have a great opportunity to invent their own job.  Those with technical skills, and perhaps familiar with the new social media can invent the next Facebook.  The evidence does not support that hypothesis.  The number of successful new start ups has been declining and the failure rate of small businesses has been exceptionally high.  New business ventures and small businesses depend upon a common ingredient.  They both depend upon demand for their products and services.  Inventing one's job in a weak economy is not a substitute for the lack of job offers from existing businesses.  In a sense, it is another form of blaming the victim.  If you are unable to support yourself it is your own fault.